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Postmark Email Integration

SalesExec now supports Postmark, providing dedicated servers for better deliverability and real-time open and click tracking.

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Written by Leo Garcia
Updated yesterday

Overview


SalesExec now supports Postmark as an additional email delivery provider. This integration gives each account a dedicated Postmark server, improving deliverability, reputation, and tracking visibility for all outbound communications.

Postmark automatically manages open and click tracking through built-in webhooks, so you can monitor engagement in real time.

Key Functionality

  • Dedicated Server – Each SalesExec account receives a unique Postmark server, maintaining strong sender reputation.

  • Improved Deliverability – Postmark ensures faster and more reliable email delivery.

  • Automatic Engagement Tracking – Webhooks capture opens, clicks, and delivery status in real time.

  • Easy Setup – Activate directly from the Integrations screen; no manual API configuration required.

  • Provider Flexibility – Switch between SendGrid and Postmark at any time.

How to Use This Feature

  1. In SalesExec, go to More → Settings → Integrations.

  2. Locate Postmark under the list of available integrations.

  3. Click Enable to activate Postmark for your account.

  4. Once enabled:

    • All outbound email traffic will automatically route through Postmark.

    • Engagement tracking (opens, clicks, delivery status) begins immediately.

Notes:

  • Once Postmark is enabled, all email traffic in your account will automatically be routed through Postmark.

  • No additional configuration or setup is required.

  • You can disable Postmark at any time to revert back to SendGrid.

  • Postmark currently does not support custom domains or verified senders, which means all emails will be sent using a default SalesExec address.

Best Practices

  • Use Postmark for transactional or high-volume communications that require high deliverability.

  • Keep both Postmark and SendGrid available for flexibility and backup.

  • Regularly review email performance to monitor open and click rates.

  • Avoid spam-triggering language or formatting in bulk emails.

Troubleshooting

  • Emails not sending after enabling Postmark → Confirm the integration is toggled ON under More → Settings → Integrations.

  • Tracking data missing → Verify that Postmark webhooks are active; they’re auto-configured but may need reactivation if settings changed.

  • Switching back to SendGrid → Disable Postmark in Integrations to automatically reroute all email through SendGrid.

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